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TBL model for Sustainability of Metal Bell - Nirona
TBL model for Sustainability of Metal Bell - Nirona


Interventions
Interventions
Interventions




Conclusion
Conclusion
Conclusion
This study identifies key challenges for the sustainability of Nirona's metal bell craft, including health risks, production inefficiencies, and limited market outreach. Proposed solutions such as redesigned kilns, collaborations with the Wadha community, and targeted branding address these issues comprehensively. By balancing innovation with tradition, the craft can achieve sustainability and global relevance. With strategic interventions and continuous support, Nirona's artisans can preserve their heritage while fostering economic growth, ensuring the enduring legacy of their craft resonates worldwide.
This study identifies key challenges for the sustainability of Nirona's metal bell craft, including health risks, production inefficiencies, and limited market outreach. Proposed solutions such as redesigned kilns, collaborations with the Wadha community, and targeted branding address these issues comprehensively. By balancing innovation with tradition, the craft can achieve sustainability and global relevance. With strategic interventions and continuous support, Nirona's artisans can preserve their heritage while fostering economic growth, ensuring the enduring legacy of their craft resonates worldwide.
References
References
References
Bocken, N. M., Short, S. W., Rana, P., & Evans, S. (2014). A literature and practice review to develop sustainable business model archetypes.
Journal of Cleaner Production, 65, 42 56 Ghosh, S., & Banerjee, P. (2021). Multisensory marketing in traditional crafts: Case studies in innovative sound integration.
Journal of Craft Studies, 15(2), 102 118 Khamis, S., & Keogh, B. (2021). Sonic branding and the aesthetic infrastructure of everyday consumption. Consumption Markets & Culture, 24(3), 245 261 Kapferer, J.-N. (2012).
The New Strategic Brand Management: Advanced Insights and Strategic Thinking. Kogan Page Publishers ' Roy, A., Das, D., & Ghosh, T. (2022). Product diversification in craft industries: A sustainable approach to market expansion.
Journal of Product Innovation Management, 39(4), 532 548 Spence, C. (2020). Multisensory product experience: Integrating sound to enhance engagement.
Journal of Sensory Studies, 35(1), 4 15 Craft Research documentation, Nift Gandhinagar (2024)
Bocken, N. M., Short, S. W., Rana, P., & Evans, S. (2014). A literature and practice review to develop sustainable business model archetypes.
Journal of Cleaner Production, 65, 42 56 Ghosh, S., & Banerjee, P. (2021). Multisensory marketing in traditional crafts: Case studies in innovative sound integration.
Journal of Craft Studies, 15(2), 102 118 Khamis, S., & Keogh, B. (2021). Sonic branding and the aesthetic infrastructure of everyday consumption. Consumption Markets & Culture, 24(3), 245 261 Kapferer, J.-N. (2012).
The New Strategic Brand Management: Advanced Insights and Strategic Thinking. Kogan Page Publishers ' Roy, A., Das, D., & Ghosh, T. (2022). Product diversification in craft industries: A sustainable approach to market expansion.
Journal of Product Innovation Management, 39(4), 532 548 Spence, C. (2020). Multisensory product experience: Integrating sound to enhance engagement.
Journal of Sensory Studies, 35(1), 4 15 Craft Research documentation, Nift Gandhinagar (2024)


